Pendry Manhattan West Appoints Kelly Merryfield as Director of Sales and Marketing

Pendry Manhattan West Appoints Kelly Merryfield as Director of Sales and Marketing
January 10, 2023

NEW YORK, NY – Pendry Hotels & Resorts is pleased to announce the appointment of Kelly Merryfield as director of sales and marketing for Pendry Manhattan West. Merryfield has been tasked to drive overall sales, marketing and public relations efforts for the hotel, the brand’s first New York City hotel, and part of the eight-acre, six-building mixed-use Manhattan West development. The hotel features 164 guest rooms including 30 suites; a signature restaurant, Zou Zou’s; lobby bar, Bar Pendry; vibrant open-air terrace bar, Chez Zou, and over 6,000 square feet of meeting and event space.

“Kelly is an extraordinary talent and we’re looking forward to having her expertise to bring to the team,” said Ash Bhasin, general manager at Pendry Manhattan West. “With her diverse background in the hospitality industry, we’re confident she will bring a creative approach and personable experience, united with passion for travel and hotels, to our dynamic sales and marketing team.”

Merryfield joins the Pendry Manhattan West team with a wealth of experience in the luxury hospitality space. Most recently, she served as the director of sales and marketing at Park Lane New York, where she conceptualized and executed the hotel’s communications and social media strategy to help promote their recent renovation, rebranding, and repositioning in the market. Previously, from 2016 to 2021, she was the director of sales and marketing at the Trump International Hotel & Tower New York, where she utilized her extensive knowledge to contribute to the hotel’s growth initiatives, primarily overseeing the property’s sales, marketing, public relations and e-commerce efforts.

Having spent nearly a decade at Peninsula New York where she held several leadership positions, eventually serving as director of sales, Merryfield boasts an impressive history working in luxury hotels. In addition, she led the sales efforts at The New York Palace, under Dorchester Collection and Salamander Hotels & Resorts. With over 20 years of valuable experience, Merryfield looks to advance her decorated career in New York City hospitality and continue driving the success of Pendry Manhattan West.

For more information on Pendry Manhattan West, please visit www.pendry.com/manhattan-west or follow @pendryhotels and @pendrymanhattanwest.