Maestro PMS Helps Keep Hotel Workers Safe Via a ‘Use Your Own Device’ Guest Digitalization Strategy

MARKHAM, ONTARIO — Safety and security are top of mind for hotel operators as they strive to protect their staff amidst today’s challenging and ever-changing travel landscape. Maestro PMS, hospitality’s leading provider of cloud hosted, private cloud and on-premise property-management systems for independent and luxury resorts, conference centers, vacation rentals, and multi-property groups, is enabling guests to self-serve from their phone, tablet or desktop, and this digitalization of the stay experience is helping hoteliers prioritize their workers’ health.

Technology should not be designed to make hospitality inhospitable; instead it should be leveraged to grant guests the freedom to engage with the hotel in ways that are more personal to them and protective to staff,” said Warren Dehan, Maestro president. “While guest safety is key to preserving the permanency of the travel industry, operators must not forget that employees are deserving of the same attention and protections — after all, these workers’ are putting their wellbeing and livelihoods at risk just by coming to work each day. Hotels looking to reopen or that are continuing to operate during this pandemic must create a safety culture that motivates their associates to come to work. Tools and features within the Maestro PMS assist in making that happen.”

Maestro is aiding with employee safety in the following ways:

1. Curbside and Mobile Check-In/Out, Mobile Key and More

Not everyone is comfortable doing business in the digital world. For that reason, Maestro has developed a curbside check-in tool utilizing mobile tablet devices to streamline registration while properly socially distancing staff from guests, and guests from each other. Hotel valets wearing masks and gloves can easily check guests in while they remain comfortably in their vehicles and before they are instructed to self-park. This alleviates congestion and frustration at the front desk and enables management to limit the number of front desk workers per shift. With curbside check in, valets can offer the option of a mobile key (through Maestro PMS integration to a host of door access solutions) or a newly-encoded plastic room key presented to them in a safety sleeve — both of which limit the scope of interaction with staff while providing direct service.

Additional modules and third-party vendor integration solutions including web/mobile/kiosk/iPad self check-in with mobile key integration, express mobile check-out, electronic reg card with signature capture, mobile spa provider schedule, mobile intake and waiver forms, and eSignature document management also limit staff interaction with guests and remove high-touch physical documents. All help drive satisfaction and convenience from the moment travelers enter the property or their rooms. Maestro’s SMS/text-based communication platform ensures that hotel-to-guest messages are instant since they go directly to personal mobile devices — a format guests are most comfortable with and that drives engagement and revenues.

2. 48-Hour Housekeeping

Housekeepers are always interacting with guests or their belongings in the room. For this reason, Maestro developed a mobile housekeeping app that protects staff by controlling the availability of rooms and setting a 48-hour time gap between the time a guest departs and the next guest arrives. This means housekeepers do not have to enter a previously occupied room until it sits vacant for 48 hours ensuring that contaminants are contained and have had time to dissipate before disinfecting and sterilizing surfaces. Adopting a 48-hour housekeeping practice will have a big impact on containing virus spread and mitigating risk for employees. It also helps management send an important message to staff that their well-being is a top priority.

3. Mobile Payment + POS Integration

Staff safety guidelines are not limited to the front desk and rooms. Restaurant workers also need to take precautions when engaging with diners. Recently, Maestro PMS and SilverWare POS unveiled a new, customizable, mobile tableside ordering and payment platform to extend social distancing procedures to dining areas. Through this integration partnership, rather than having a server orchestrate every step of the dining experience, restaurant patrons can scan a QR code at the table to upload a digital menu, order meals, split the check, add a tip, and pay via their personal mobile devices or post charges directly to the hotel room. With all transactional data shared between the hotel’s SilverWare point of sale and Maestro PMS, staff can remain at a distance until their assistance is needed tableside. The In-Seat Contactless Platform replicates the elevated dining experience of a luxury or boutique hotel restaurant, but it is driven through the diner’s mobile device to minimize wait staff interaction and remove physical touch points.

4. Guest Engagement Measurement

Because social distancing between staff and guests is mandatory today, digital communication is more important than ever before. Maestro’s Guest Engagement Measurement (GEM) tool provides seamless, real-time integration with instant access to relevant guest feedback, intelligence and insights to encourage operational excellence, meaningful differentiation, and a sustainable competitive advantage. GEM facilitates digitally customized feedback surveys while guests are inhouse and after departure and serves as a web administration portal, a response tracking tool, and a robust reporting system. Within GEM and supported integrations, an automated welcome message can be sent via text to guests shortly after check-in and prompt guests to use text messaging from their own devices to communicate any need to the hotel team. Should a guest have a health or safety related issue, he or she can also request help through their device without putting workers at physical risk. Enabling travelers to “use their own devices” will provide a safer environment for everyone.

5. Mobile Task Management

Maestro’s workorder management module supports the operational activities of the teams responsible for maintenance and repair. By digitalizing workflow and task management, hoteliers can limit exposure of engineers and other visiting vendors and schedule repairs at times that are optimal for social distancing. Maestro’s task management module improves internal communications and operating efficiencies by automating messages and updates related to the status of guest rooms and public spaces. Ensuring operating departments, front desk, housekeeping and maintenance are all functioning cohesively and keeping guests apprised of their requests digitally will further limit direct contact and help keep workers safe.

“The lines between using technology for convenience and ensuring contactless guest engagement post-pandemic are crossing,” Dehan said. “Maestro, as a PMS company and a hospitality technology developer, has an obligation to meet needs of its hotel customers in all things that are important to them — and for most that includes employee safety. As new demand comes about, whether its mainstream or due to the pandemic, Maestro can provide a technology solution that solves an immediate need. We are always ready to listen and quickly innovate to ensure that each hotel owner’s investment and their valued human resources are protected for the long term.

“Today we are seeing an unprecedented adoption rate of mobile technologies, and unfortunately, we have the pandemic to thank for that; solutions that hoteliers were once cautiously optimistic about are now wanted top-of-mind,” he said. “Before investing in any solutions, operators should weigh the employee safety benefits of the technology in addition to its ability to enhance the guest experience. It’s hotel leaders’ responsibility to provide the tools their teams need to make safety a reality. Maestro is here to help.”

About Maestro

Maestro is the preferred cloud-hosted and on-premise PMS solution for independent hotels, luxury resorts, conference centers, vacation rentals, and multi-property groups. Maestro’s PCI certified and EMV ready enterprise system offers 20+ integrated modules on a single database including touchless and mobile apps to increase profitability, drive direct bookings, centralize operations, and enable operators to engage guests with a safe and personalized experience. For over 42 years Maestro’s Diamond Plus Service has provided unparalleled 24/7 North American based support and education services to keep hospitality groups operational and productive. Click here for more information on Maestro. Click here to get your free PMS Buying guide.

Cloud Hosted vs. On Premise vs. Self Hosted vs. Private Cloud PMS: All Platforms Have Advantages; Which is Right for You?

A great deal has been written over the years about the viability of moving a hotel’s property-management system (PMS) to the cloud to take advantage of the latest technologies, but hoteliers need to realize that it’s not the only viable option. All platforms have advantages, including self-hosted, private cloud and on-premise solutions that leverage the latest mobile, contact free and web-based technologies. Independent operators can still enhance the digital guest experience, support personalized and mobile check-in, deploy contact free technologies, and secure hotel/guest data even if their PMS does not reside in the cloud. It should not be a question of “Cloud or On Premise?” but rather “Does the PMS solve your business objectives in both technology and service?”

A hotel can invest in the latest software on the market with the most attractive user interface, but if the solution doesn’t do what that property needs it to do to run the business, it’s not a wise or practical investment. Some high-end luxury full-service hotels and resorts are in the middle of nowhere. Internet connectivity is spotty at best, and hoteliers are often plagued with constant outages. For those operating in remote areas, the cloud is the wrong platform for that environment. Furthermore, for properties that want their own autonomy on when and how version upgrades to the software are deployed or have their own IT teams to take ownership of the system, self-hosted or private cloud may be the better option.

Contrary to popular belief, a hotel can do anything on premise or self-hosted that it can do in the cloud; data can still be backed-up on site (and simultaneously in the cloud if desired), and the same level of contactless and mobile capabilities, along with integration to third-party cloud services, can be achieved regardless of the hosting platform. Whether the server is in the cloud, in a private cloud, a managed data center, or in the hotel’s IT room, as long as it has a connection to the Internet (generally firewall secured between an internal and external network) it can support a web browser based PMS with touchless, contact free, mobile, and third-party technologies.

Here’s a quick comparison of the most common types of PMS platforms:

  • A self-hosted or private cloud PMS can be Windows or Web browser-based. It is ideal for multi-property operations on a centralized corporate server, in a dedicated data center, or in a private cloud environment using your choice of services (e.g. Azure, Amazon Web Services). It enables a group to manage their own infrastructure as needed while utilizing one call center for all properties to simplify cross-selling and group booking and provides access to a networked single-image database supporting personalized guest service, centralized loyalty management and corporate data mining.
  • An on-premise PMS is as its name describes; the PMS and data are stored on a physical server located at the property and it can be Windows based (client/server install), Web browser-based, or with some PMS’s, a hybrid of both Windows and Web browser-based. Software is installed on every computer that requires PMS data access in a Windows environment, or this can be avoided with a local Web browser-based solution that uses the local server to manage user access. The browser access also can extend beyond the internal network and allow secure mobility for staff to work remotely as needed providing the same capabilities as a cloud-hosted solution. Mobile device support and contact-free app support can be directly provided through the PMS system or via third-party system integrations. Equipment maintenance, data security, system upgrades, and integration to peripheral property technologies are managed and/or performed by the property or the property’s third-party IT company.
  • A cloud-hosted PMS typically features browser-only access deployed in a multi-tenant environment. Its software is deployed over the Internet and it’s managed by the PMS provider, along with system upgrades, which may occur automatically without the property’s planning or involvement. A non-multi-tenanted cloud-hosted environment gives the property a little more control over their PMS implementation and upgrade choices, so it’s important to understand the options available from your provider. With cloud-hosted PMS, hotel and guest data reside off-site and can be securely accessed by staff remotely using a computer or mobile device. It’s important to note that some providers may charge for direct access to your data in the cloud as a non-standard service, so this should also be a consideration as you are reviewing systems. Integration to third-party property technologies is also readily deployed via Web standards and application programming interfaces (APIs).

Any computer infrastructure will have associated costs. While a cloud solution generally has a lower cost of entry, there can be higher long-term costs over the life of the solution (when comparing like for like products). After all, the company providing the hosting is expecting to turn a profit. Self-hosted and on-premise systems will have higher upfront costs due to direct hosting and/or hardware related fees and the staff expense for IT administrators to manage the infrastructure, but costs will be lower in the long term if the property can use its own IT staff. If this role is served by the same inhouse group that is providing local network management at the property for all the local IT needs of the hotel, there may only be a small incremental cost to manage this inhouse, which may be a consideration for those property groups interested in securing their own data and maintaining system ownership.

One of the biggest arguments for moving PMS to the cloud centers around system maintenance and security. While hotels will always have to maintain their local network and equipment on site regardless of whether they use a cloud-based or on-premise PMS, operating in the cloud will enable them to avoid dealing with application and database server equipment renewal and upgrades as this is generally done, and costs absorbed, by the hosting provider. A cloud solution also affords the hotel the ability to focus on their operation and not worry about data center servers, firewalls, load balancers, database servers etc., but that comes at a higher operational cost over an inhouse system. For some clients, they have additional concerns over where their data resides, how secure it is and how accessible it is to the property group.

Since prior to and during the onset of COVID-19, my team has been fielding calls from independent hoteliers who are frustrated because they are being pushed by their PMS provider to migrate to their latest cloud versions purportedly in order to take advantage of the latest web based and contact free technologies. Imposing a PMS change to the cloud — often motivated by providers sunsetting their legacy software — does not provide hoteliers with the ability to choose what is best for their operation. Today, operations are in flux, and leaders need to be reactive to their guests’ needs. A one-size-fits-all or cloud-first mentality isn’t right for everyone; nor should they be forced into incurring additional expense to go to market for a new system just to get the latest tools to keep them current. It’s important to work with a PMS partner who gives you options in deployment, offers the latest innovations, secures your investment with included upgrades and services, and who’s offering ultimately meets your hotel’s business objectives.

Also, verify that the platform can support today’s in-demand touchless integration tools, and that the PMS solution is backed by proven customer service. Look for a provider that offers 24/7 call center support; free version upgrades; on demand live one-on-one training; in application live chat and direct email support, an online e-learning center, complimentary live webinars; and professional productivity audits to maximize your investment.

Regardless of which implementation model a hotel chooses to support its business objectives today, management should be able to switch to a different option tomorrow without going to market for a new system provider and incurring additional licensing fees. Migrating from on premise to cloud hosted or vice versa should be a painless transition with the right PMS partner. The takeaway is to choose a deployment option that provides a sophisticated solution with the right feature set and the latest innovations to keep hoteliers competitive with the freedom to move to any new environment as future business demands dictate.

Having one’s head in the clouds isn’t a bad thing if you take advantage of the inspiration you find while you’re there. But putting one’s system in the cloud just because everyone is doing it or because your PMS provider says you should, can be a costly mistake, especially if guest satisfaction and business goals suffer.

About the Author
Warren Dehan is the President of Maestro, the preferred cloud and on-premises PMS solution for independent hotels, luxury resorts, conference centers, vacation rentals, and multi-property groups. Maestro was first to market with a fully integrated Windows PMS and Sales & Catering solution and is continuing that trend with leading edge web and mobile based solutions. Platform and deployment independence present Maestro as an investment that will continue to grow and adapt as new technologies emerge.

Seminole Hard Rock Hotel & Casino Hollywood in Florida Selects ASSA ABLOY Global Solutions to implement Latest in Guest Security and Convenience Technology

Stockholm – ASSA ABLOY Global Solutions has announced the successful implementation of its advanced VingCard Essence and VingCard Signature RFID door locks at the Seminole Hard Rock Hotel & Casino Hollywood, Florida. A world-renowned integrated resort known for its hospitality and musical entertainment, Seminole Hard Rock Hotel & Casino Hollywood selected the stylish VingCard Essence to be implemented at its recently opened Guitar Hotel while ensuring the maximum safety of guests at The Oasis Tower with the installation of VingCard Signature RFID.

Constructed to resemble back-to-back guitars, the 638-guestroom Guitar Hotel serves as an upscale property featuring a modern luxury environment with mood lighting that is ideally suited towards the minimalistic design of VingCard Essence. A lock solution that encases all electronic components within the door itself leaving only a sleek door handle and RFID/BLE reader visible, VingCard Essence eliminates the unsightly appearance of more traditional door locks and is capable of blending in with, and even accentuating, a hotel’s unique style. As a largescale resort boasting multiple hotels on-site, the resort further opted to install VingCard Signature RFID as part of the build-out of the 168-guestroom Oasis Tower. A solution also recognized for its stylish and modern appearance, Signature

RFID is designed to be appropriate for both new construction and retrofit projects while ensuring that such locations are capable of ensuring guest safety with the latest in security technology abilities that the industry has to offer.

Both VingCard Essence and Signature RFID come equipped with the industry’s latest advances in security encryption technology to ensure that only those with authorization are able to gain access to rooms. This includes advanced anti-keycard cloning abilities that minimizes the risk of guest keycard data being stolen in order to create unauthorized keycards. When used in online mode, Essence and Signature RFID can provide additional security-enhancing functionalities such as the ability to receive alerts when someone is attempting to use a keycard on multiple doors. Staff can instantly deactivate keycards that are lost or suspected of being stolen.

VingCard Essence and Signature RFID are both further designed to take future guest preferences and industry trends into account with full Mobile Access compatibility. Properties with either solution installed are able to activate the feature at any time to provide guests with the ability to use personal devices as a secure guestroom key. With market needs or brand requirements capable of shifting quickly, the future-proof Mobile Access compatibility of both solutions ensures that hoteliers can instantly adapt without the need to undergo complex integrations or replace any existing hardware.

About ASSA ABLOY Global Solutions

The ASSA ABLOY Group is the global leader in access solutions. Every day, we help billions of people experience a more open world.

ASSA ABLOY Global Solutions is dedicated to reimagining how people move through their world. Our expertise in customer journey mapping, innovation and service design leads to the invention of new security solutions that create value for our clients and exceptional experiences for end users.

For the hospitality market, these solutions include integrated software systems, mobile access and location solutions designed to help our customers enhance the hotel guest experience, while improving operational efficiency. In order to provide best-in-class customer service, we offer support in more than 166 countries.

For more information, please visit assaabloyglobalsolutions.com and follow us on LinkedInFacebook and Twitter.

Dr. Fred J. DeMicco, Executive Director of the School of Hotel and Restaurant Management, the Northern Arizona University with Mick Blasik, Collaborative Strategies and Jackie Guzman, NAU HRM

In April 2020, Northern Arizona University’s School of Hotel and Restaurant Management (HRM) sent out a survey regarding the future of the hotel and restaurant industry. There were 27 participants total, a mix of mainly students in Hospitality Management. Overall, the outlook is quite positive, with the majority of participants stating that the hospitality industry will continue to be a strong career path for HRM graduates. Below are the results.

In a post-COVID19 economy, changes in training hotel industry professions are expected. Some of the participants predict training needs when it comes to marketing, especially social media marketing. Along with that, there may be training needs for online ordering. It is expected an online presence will be increasingly important for businesses and so business may have to create more virtual tours and videos. Another participant stated that “…heightened sanitation procedures and processes will become our new norm” (#43).  This could include improved air quality. Standards of procedures when it comes to food ordering, receiving and securing could use improvement, including the possibility of some sort of certificate showing that hotels and restaurants are working smartly and cleanly. Finally, there could be training needs in regard to leadership and communication (especially remote communication).

The participants who responded seemed to agree that in the near future (around 2025-2030), all or most of the current hotel and restaurant management positions will still be needed, but there could be some additions. Other hirable hotel and restaurant management careers of the future could be focused on sanitation and cleanliness, information technology, and virtual reality. Similarly, participants believe that hotel and restaurant management careers with the most growth are in the areas of sanitation, marketing and sales, technology and virtual reality, logistics, and leadership (with emphasis on risk assessment and planning). Along those lines, participants believe that new careers could arise in regard to sanitation, quality assurance, virtual reality, remote learning, recruiting, risk management, and supply chain safety.

Finally, participants were asked to predict changes to future business operation practices. They responded that there will be a greater focus on sanitation and health –both employee health and customer health/safety. They also stated that there should be better mechanisms for feedback and communication, both with employees and customers. Participants also stated that in the short-term, companies will likely put in place more cost-saving measures.

In summary, student optimism for careers in the hospitality industry and their outlook is quite positive, with the majority of students stating that the hospitality industry will continue to be a strong career path for HRM graduates.

Marshall Hotels & Resorts Assumes Management of 148-Room Best Western Plus University Inn & Conference Center in Clemson, S.C.

Marshall Hotels & Resorts, a leading hotel management and services company that operates properties nationwide, today announced that it has taken over management of the 148-room Best Western Plus University Inn & Conference Center in Clemson, S.C.  The hotel recently was purchased by Medalist Diversified REIT, a real estate investment trust specializing in value-add commercial real estate.  To celebrate the occasion, Marshall hosted a grand re-opening event where the hotel’s new dining concept, Tiger Blvd. Bistro, was unveiled.

“The Best Western Plus University Inn & Conference Center, with its proximity to Clemson University and its ability to better weather economic ‘hiccups,’ is an ideal addition to our growing, nationwide portfolio of third-party managed hotels,” said Mike Marshall, president and CEO, Marshall Hotels & Resorts. “This marks our 15th university-hotel, a specialty of ours, as well as our 14th conference center hotel.  This type of hotel requires a unique touch, and we look forward to helping the property improve both its guest satisfaction scores and bottom line for the new owners.”

Located at 1310 Tiger Blvd., less than one mile from Clemson University, the four-story hotel also provides 6,200 square feet of conference meeting space.  The hotel, the largest in the surrounding three-county area, underwent a massive renovation and repositioning during 2017-18 to the Best Western Plus brand, including relocating the pool to an outdoor setting, completely renovating the lounge and restaurant and upgrading guest rooms and high-speed internet access.

Hotel amenities include a 24/7 fitness center, self-service laundry and business center.  Guest rooms feature a 40” flat screen, high-definition television, mini-refrigerator, oversized work desk with multiple data ports and high-speed internet access.  The conference center consists of modern, flexible ballroom space, as well as an oversized atrium for groups and events of all sizes.  Guest may opt to dine at Tiger Blvd. Bistro, the hotel’s three-meal-daily restaurant serving good, Southern food, including biscuits & gravy, pimento cheese sandwiches and fried green tomatoes.

“General Manager Kathryn Campbell, a native of the Upstate with strong ties to the local community, is returning to the Clemson marketplace after a six year absence operating numerous, award-winning hotels across the country,” Marshall added.  “Over the course of her career, she’s won numerous awards for financial management and currently is completing her CHA certification.  With her admirable record managing such high profile hotels as the Hilton Garden Inn – Aiken, we are confident Kathryn is the right person to lead the Best Western Plus University Inn & Conference Center to its rightful position as the segment leader for the market.”

To further celebrate the opening, the management company donated dozens of tiger stuffed animals to children visiting the Joseph F. Sullivan Center.  “It is important to us to become active members of the community, and what better way to announce our arrival than reaching out to children experiencing their own ‘home away from home’ moments,” Campbell said.  “As the children undertake the path on the road to recovery, we wanted them to experience a taste of the southern hospitality we look forward to sharing with all the visitors to the area.”

About Marshall Hotels & Resorts, Inc.
Salisbury, Md.-based Marshall Hotels & Resorts, Inc. has special expertise operating three- and four-star branded hotels and resorts, averaging 100 to 500 rooms, in urban and central business districts, as well as suburban/drive-to and resort locations.  In addition, the company has a proven track record managing independent resort and unique urban properties.  Marshall Hotels & Resorts has managed a wide array of leading hotel brands, including those under the Hilton, Marriott, Starwood, InterContinental Hotel Group, Hyatt, Carlson, Choice, Best Western and Wyndham flags.  Additional information may be found at the company’s Web site: www.marshallhotels.com.

Marshall Hotels & Resorts Continues Rapid Expansion of New York Metro-Area with Three Hotels Openings

Management Company Adds 68-Room Wingate by Wyndham New York Midtown South/5th Ave.; 79-Room La Quinta by Wyndham Manhattan Midtown; and 140-Room Wingate by Wyndham Long Island City Bottom of Form to Growing N.Y. Portfolio.

Marshall Hotels & Resorts, a leading hotel management and services company that operates properties nationwide, today announced the openings of three New York Metro-Area hotels: the 68-Room Wingate by Wyndham New York Midtown South/5th Ave.; 79-Room La Quinta by Wyndham Manhattan Midtown; and 140-Room Wingate by Wyndham Long Island City.  Marshall will operate the hotels on behalf of three different ownership entities.

“The addition of this trio of hotels brings our current NY Metro-Area portfolio to 11 hotels, though we have opened a total of 20 hotels in the area over the years,” said Mike Marshall, president and CEO, Marshall Hotels & Resorts. “Due to our growth in the area, our sales, operations and revenue management team members over these hotels all are based locally as we look forward to expanding further in New York City, as well as continuing to grow our presence nationally.”

Wingate by Wyndham New York Midtown South/5th Ave.
Nestled in the heart of Manhattan at 11 West 37th Street, the 18-story hotel is within walking distance of Madison Square Garden, Times Square and Central Park, including multiple dining and shopping options.  Guest room amenities include flat-screen HDTV with cable, mini refrigerator, coffee maker, desk, and ironing amenities.  The hotel also offers complimentary breakfast, free Wi-Fi and same-day dry cleaning service.

La Quinta by Wyndham Manhattan Midtown
The 22-story hotel is located at 333 West 38th Street, surrounded by such world-renowned attractions as Times Square, the Empire State Building and the Theater District, as well as the Jacob K. Javits Convention Center and all three major airports (LaGuardia, JFK International and Newark Liberty International).  Hotel amenities include a fitness center, business center, free Wi-Fi and a complimentary, daily breakfast.  Rooms provide a flat-screen HDTV, oversized workspace, safe, ironing amenities, hair dryer and bottled water.

Wingate by Wyndham Long Island City
Located at 38-70 12th Street in Long Island City, the 16-floor Wingate by Wyndham Long Island City is located five miles from LaGuardia Airport (LGA) and 14 miles from John F. Kennedy International Airport (JFK).  With Skyline views of Manhattan, the hotel is convenient to Icahn Stadium and Arthur Ashe Stadium, as well as the F, N and W subway lines.  The hotel provides complimentary Wi-Fi, business center and 24/7 fitness room.  Guest rooms are equipped with a mini-refrigerator, flat-screen HDTV, coffee maker, safe and ironing amenities.

About Marshall Hotels & Resorts, Inc.
Salisbury, Md.-based Marshall Hotels & Resorts, Inc. has special expertise operating three- and four-star branded hotels and resorts, averaging 100 to 500 rooms, in urban and central business districts, as well as suburban/drive-to and resort locations.  In addition, the company has a proven track record managing independent resort and unique urban properties.  Marshall Hotels & Resorts has managed a wide array of leading hotel brands, including those under the Hilton, Marriott, Starwood, InterContinental Hotel Group, Hyatt, Carlson, Choice, Best Western and Wyndham flags.  Additional information may be found at the company’s Web site: www.marshallhotels.com.